140. Establish or Build Your Idea/Brand/Business NOW, For FREE!

“Do not follow where the path may lead. Go instead where there is no path and leave a trail.”


– Ralph Waldo Emerson

The upside to that pandemic was some clarity… clarity on what is important and clarity on where we want to ACTUALLY spend our time. So many people were forced into a job or profession switch and so many people we forced to innovate in the given circumstances. No part of this shove in a new direction is easy, but ideally the clarity and innovation further put most of us on the right path. Many realized their current 9-5 wasn’t for them and they took a leap. Humans are creative and creating is what we do- for money, but importantly for our soul/mental health. If you have an idea, are an aspiring entrepreneur, creator, or anywhere in between, the first step in the hardest. I have put together some really easy, quick, and free steps to just get started and take that step #1. I started my first business over 20 years ago and we had almost none of these options, so take advantage of what is out there and just try. There is so little to lose and so much to gain. It’s never a perfect time to chase the dream, but at least it’s a little easier now days to throw some creativity at the wall and see what sticks.

Dreams, entrepreneurs, idea chasers, here is how to start now…

5 Steps to start your idea/brand:

  1. Identify your mission, vision, and values. I highly suggest you do your personal core values before anything else à  HERE
  2. Design your logo and buy your website domain (if you don’t have the $ for the domain now, skip to next step)
  3. Stickers and swag (stickers: buy a small batch with logo on amazon and setup a free brand apparel store on Printful or anyone like them)
  4. Secure all social media outlets with your handle (IG, FB, TikTok, etc)
  5. ABB: Always be branding. Be your #1 ambassador. Start simple!

This one is a video, so be sure to check us out on You Tube!

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Establish or Build Your Idea/Brand/Business NOW, For FREE! with Kristen Olson

Kristen M. Olson

Entrepreneur. Creative. Coach. Leader. Athlete. Podcaster. Pup Mom.

Experienced and innovative marketing and branding professional with 20+ years’ experience in brand development and management and particular expertise with integrated marketing strategies, strategic territory management and relationship building. Broad based background encompasses strong work ethic and commitment to organizational objectives within highly competitive athletic apparel/CPG/Lifestyle markets. Coach, tactical planner and team builder with ability to attract key players and develop lasting business relationships. Recognized for decisive leadership and proven ability to execute sound decisions while directing product development and launches. Former D1 athlete, CrossFit Games Athlete, and current podcaster, Turmeric & Tequila.

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Connect with T&T:

IG: @TurmericTequila

Facebook: @TurmericAndTequila

Website: www.TurmericAndTequila.com

Host: Kristen Olson

IG: @Madonnashero

Tik Tok: @Madonnashero 

Website: www.KOAlliance.com

139. If I Knew Then What I Know Now…

“If I knew then what I know now, I would still be dreaming BIG today.”

— Tim Storey

PODFAM in the house!… And what an evolving world the podcast space is, so it’s the perfect time to bring some squad together to talk about what we have learned on this journey and how nice it would have been to have had that insight since day one, ha. Whatever your journey might be, it’s always a good idea to take some time and reflect on all that has changed and evolved in your own world and appreciate all the time and energy that has gone in. When we face a challenge, it’s not about winning/losing or success/failure, sure we want winning success, but really no matter what- WE LEARN. Embrace a needed pause to soak in all the lessons and growth that has come from a challenge or experience in your own world and give yourself a gold start for taking it on, regardless of the outcome. It’s more than likely that challenge set you up and prepared you for the next, bigger challenge or opportunity. REAP all the gold that is always in the in-between!  

The stars of the award-winning podcast, With E&R, Esther, Rachel, and Theon, bring the wisdom, laughs, life lessons, and personal tales to this conversation- enjoy! Be sure to check out their show and all that they have going on- they are multifaceted!!

This one is a video, so be sure to check us out on You Tube!

Highlights:

Butt cracks!? Opportunity and vision. Kid Rock IRL. Podcasting and tequila. Letting the universe align you with the right team. Overcoming a challenge, learning new things, and personal evolution. Balance, parenthood, leadership, influencers, and my 600-pound life. When the goal changes and you’re thankful it did. Success, failure, and surrendering control. BOUNDARIES.

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If I Knew Then What I Know Now…

Esther, Rachel, Theon Bios:

Ester and Rachel met through a then mutual friend years ago. Rachel is outgoing, spontaneous, and a busybody. Ester is an introvert, planner, and also a busybody. These two soon formed a strong friendship, and then a great podcast. With help from the greatest mastermind ever, Theon, our podcast (With Ester and Rachel, formally Cards with E&R) has been running for three years! We drop an episode every Tuesday on most major podcast platforms. Also, check us out on Instagram and YouTube @with_eandr! 

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Connect with T&T:

IG: @TurmericTequila

Facebook: @TurmericAndTequila

Website: www.TurmericAndTequila.com

Host: Kristen Olson

IG: @Madonnashero

Tik Tok: @Madonnashero 

Website: www.KOAlliance.com

138. Pallets For Ukraine

“The only thing necessary for the triumph of evil is for good people to do nothing.”

-Edmund Burke

 

There is a LOT going on in our world right now and a major piece of our current heartbreak has to do with the situation going on in Ukraine. Like many of you, I have felt helpless watching the news seeing innocent people being attacked and forced to fight or flee their homeland. It’s impossible to believe that such a thing can even exists in 2022. My heart is full however, to see local humans of Denver, CO doing what they can to be proactive, to be “helpers”.

I am so excited to welcome Johnathan McFarlane to the T&T mic… true story, I have known Johnathan since elementary school and saw him and his mission, Pallets For Ukraine, on the news. So, I of course dropped him a note on Facebook (cuz that’s what adults do:) and we got to talking from there. Johnathan shares his motivation to just jump in and do something, how he got started, how his whole family is working together to make theses awesome flags and give back EVERY SINGLE DOLLAR that comes in to the people of Ukraine. This is an awesome story of proactive initiative to help someone else and somehow it comes back to serve you. I don’t fully know what this world needs, but I do know it’s more of that. Johnathan thanks for shining some super hero qualities and leading the way- no doubt us fellow Americans are proud of your work, especially that awesome kiddo if yours!! Check out https://palletsforukraine.com/ , to see how you can get your flag or start a similar initiative wherever you are located!

 

This one is a video, so be sure to check us out on You Tube!

 

Highlights:

To give is to receive. Being a helper and doing it with pride. Something bigger than ourselves. Keeping the faith and doing what you can because it all matters in the end. Elementary school, 90’s singers, and caring about the next generation. Facts about Ukraine and major props to Volodymyr Zelenskyy, Ukraine’s current President. The impacts of war. Being useful. Plan-less, but hopeful… sometimes you just have to figure it out as you go!

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138. Pallets For Ukraine with Johnathan McFarlane

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Pallets For Ukraine                   

We made donations to NGOs that are assisting the humanitarian crisis, but that’s not enough. Pallets for Ukraine is our avenue to multiply our efforts, allow others to show their support, and provide help to those that need it most.  

Pallets for Ukraine is a family project started by a Grandpa, Son, and Granddaughter in Denver, Colorado. We collect pallets, disassemble them, and turn them into Ukrainian flag yard signs. The signs are then sold with 100% of the money raised being donated to several different charities working in Ukraine. All the materials we use are donated, so every dime raised goes to help the Ukrainian people. The only cost is our time, which we are proud to give! 

Funds go to: International Rescue Committee, Project Dynamo, Airbnb 

https://palletsforukraine.com/

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Connect with T&T:

IG: @TurmericTequila

Facebook: @TurmericAndTequila

Website: www.TurmericAndTequila.com

Host: Kristen Olson

IG: @Madonnashero

Tik Tok: @Madonnashero 

Website: www.KOAlliance.com