131. Hi, I’m Kristen M. Olson

“I wouldn’t have turned out the way I was if I didn’t have all those old-fashioned values to rebel against.” 

– Madonna

Hi Guys, a fun one today… it’s just you and me! It’s been 130 episodes and I thought I would reintroduce myself. I am actually going to do this every year as we change so much and don’t even realize it if we don’t pause to deeply reflect. I know you tune if for my FABOLOUS guests, but you might be wondering why I started this podcast,  where I came from, and what’s my real experience? All valid questions. So, I share the quick-ish version of my personal and professional background, why I am doing what I am doing and what the single BEST thing I have ever done to positively impact my entire life and perspective. I’ll give you a hint, it has to do with CORE VALUES. At this point I have been the captain of every team I have ever competed on, competed at the top of every sport I’ve ever competed in, and worked with most of the “largest and most successful” fitness, athletic, health, and wellness companies out there. There is really only one thing I continue to learn; true fulfillment only comes from understanding and valuing one’s self- from within. I hope my journey thus far can be an example of that and I can in turn provide some of my learnings to help you understand and value your own self even more. I am so excited to partner with my favorite values preference indicator assessment creators (CRG) to make the assessment available to you and I will have easy and accessible courses coming out for you, your family, your team, and your business to help determine and establish your core values. Knowing your core values will make EVERY decision moving forward that much easier and clearer- I promise:) Enjoy this one and feel free to hit me with any additional questions haha.

This one is a video, so be sure to check us out on You Tube!


Core values. Breakdown and breakthrough. Trials, tribulations, and success. The universe conspiring to teach you and prepare you for what you need to know for RIGHT NOW. Planning to not have a plan. Learning, evolving, and being ready. Conscious conversation. Conscious consumerism. Conscious living. Questioning a better way. Keeping the faith. Trust. The. Process.

131. Hi, I’m Kristen M. Olson

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Kristen M. Olson

Entrepreneur. Creative. Coach. Leader. Athlete. Podcaster. Pup Mom.

Experienced and innovative marketing and branding professional with 20+ years’ experience in brand development and management and particular expertise with integrated marketing strategies, strategic territory management and relationship building. Broad based background encompasses strong work ethic and commitment to organizational objectives within highly competitive athletic apparel/CPG/Lifestyle markets. Coach, tactical planner and team builder with ability to attract key players and develop lasting business relationships. Recognized for decisive leadership and proven ability to execute sound decisions while directing product development and launches. Former D1 athlete, CrossFit Games Athlete, and current podcaster, Turmeric & Tequila.

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Connect with T&T:

IG: @TurmericTequila

Facebook: @TurmericAndTequila

Website: www.TurmericAndTequila.com

Host: Kristen Olson

IG: @Madonnashero

Tik Tok: @Madonnashero 

Website: www.KOAlliance.com

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